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Minimum Order Quantity (MOQ) Calculator

Calculate the break-even minimum order quantity for your product.
Enter setup costs, unit costs, and selling price to find the MOQ you need to profit.

Break-Even MOQ

Minimum Order Quantity (MOQ) is the smallest number of units you must order (or sell) to cover your fixed setup costs and break even.

Break-Even MOQ = Setup Cost / (Selling Price - Unit Cost)

Where:

  • Setup Cost = one-time costs like tooling, molds, design fees, minimum shipping
  • Unit Cost = per-unit manufacturing or purchase cost
  • Selling Price = your per-unit selling price

Key considerations:

  • Always round up to the next whole unit
  • Add a 10–20% buffer for defects and returns
  • If MOQ is higher than you can sell in 6 months, reconsider the product
  • Suppliers often offer lower unit costs at higher quantities

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